Farmers have been denied fair markets for their dairy products for more than a century. All of the value-added efforts are being added after products leave the farm. So, it is the creameries and processing plants that are making that additional money. The creameries process, brand, label and collect the profits while the farmer remains faceless and without recourse to affect the price they get. The farmer can’t design a more appealing label, can’t invest in an advertising campaign and can’t create umpteen new products to change their revenue stream. The processors get to do that and the farmer takes a back seat.
Today, all milk headed for the processing plant is collected at individual farms and comingled. It matters not what quality the milk is because in this system farmers are faceless. This removes the incentive for a farmer to take extra care because they are not recognized or rewarded for their efforts. Furthermore, because the quality of milk averages out with comingling, value and price are lowered again.
Sustainable Farming Opportunity
Raw milk presents a unique farmstead product that brings all the added value back to the farmer with an incentive to work on quality. It also brings all of the nutrition back to the consumer.
Fueled by consumer education, a rise in childhood allergies and lactose intolerance to pasteurized milk and the Internet, North America is experiencing a rapidly emerging demand for safe, fresh, unprocessed natural raw milk. This demand creates good secure markets for farmers all over North America.
RAWMI’s farmer program provides a powerful tool for you, the farmer, to connect with consumers seeking raw milk and gives you a place to demonstrate your good track record. [JOIN THE PROGRAM]
When you enter RAWMI’s Farmer Program, we will assess your farm’s unique attributes including facilities and animals. Then, we will help you to develop your own Food Safety Plan. This plan and its accompanying check lists will help you to create the conditions that are optimum clean, safe, delicious milk.
You will also learn how to demonstrate that your milk is pathogen-free and low in bacteria counts and build an impressive track record.
After you have a proven track record, you are eligible to be “Listed” on RAWMI’s website, depending on your state laws.
Your Listing Portal will contain a biography about your farm operation and a link to your website, if you have one. Consumers will be able to access your Food Safety Plan and accompanying check lists along with supporting documentation that your milk has been pathogen free and low in bacteria counts. They can use this information to make purchasing decisions based on facts they can understand.
Proven Track Record
Over time, RAWMI farmers will not only have individual track records for safety and quality, but a collective track record will be established as well. This data will form the basis for legislative change and for an evolution in the current processor-centric laws and regulations. Until a track record is formed, we are all stuck with the unfair, unbalanced current regulations which our opponents use against us to oppress raw milk. With the data RAWMI will post, consumers will be able to see past the fear tactics that worked in the past and will walk into a new era of science-based data and research.
Work with Regulators
RAWMI is always working to build better relationships with regulators on your behalf. We help to identify common goals that we share, and we use a scientific approach to achieve respected end-points or common standards.
Join RAWMI today, by joining our Farmer Program. Let us put the right tools in your hands so you can develop and demonstrate a track record of safe milk and you can help consumers to locate a source of reliable raw milk. You will also receive training on how to educate your consumers about your products. It has been a long time since most farmers have connected to their consumers and spoken with them about raw milk, nutrition and the immune system. With RAWMI you have a partner in food safety, raw milk research and consumer education. Together we are stronger.